Samsung, the South Korean tech giant, is not only known for making smartphones and semiconductors, but it’s also a global marketing powerhouse. In 2023 alone, Samsung spent $9.27 billion on marketing and advertising, down from $10...
China has firmly established itself as the global hub of the electric bike (e-bike) revolution, driven by its thriving domestic market and government-backed green initiatives. As of 2023, the country held the largest 31.89% share of the global e...
Banks or banking institutions are indispensable to any nation’s economy and financial setup. The economic functions of a bank include money creation by processing loans, settlement of payments, and credit quality improvement, to name a few...
Grubhub is one of the biggest players in the food delivery market today. It’s part of a Dutch company, Just Eat Takeaway, featuring more than 375,000 restaurants across 4,000 cities in the United States. What started as an alternative to paper...
The Walt Disney Company is one of the most powerful and diversified entertainment empires in the world. It has shaped modern storytelling, theme parks, media, and culture for over a century. Founded in 1923 by Walt and Roy O. Disney, the...
The term “Oligopoly” is derived from two Greek words: oligos, which means “small or little,” and polein, which means “to sell.” In economics, an oligopoly can be defined as a market structure wherein a particular...
Coca-Cola is more than just a beverage; it’s a cultural phenomenon and the world’s fifteenth most valuable brand with a brand value of $106.45 billion. With an annual marketing budget exceeding $5 billion, the company dominates the advertising...
Apple Inc., the world’s most valuable and influential company with a brand value of $1.02 trillion, has redefined marketing with its innovative and customer-centric approach. Its marketing strategies are not just about selling products but...
Germany has a rich horological history dating back to the 18th century, with Pforzheim emerging as a significant hub. Pforzheim, often called the “Golden City,” played a vital role in Germany’s watch industry, especially with the...
When it comes to precision, prestige, and timeless craftsmanship, no nation commands global attention quite like Switzerland. In 2024 alone, the Swiss watch industry exported $31.77 billion worth of timepieces, compared to $32.69 billion in the...
Once dominated almost entirely by European maisons like Louis Vuitton, Hermès, and Chanel, the global luxury industry is undergoing a dramatic shift — and China is no longer just a consumer of luxury, but also a formidable creator. In...
Software as a Service (SaaS) companies are growing at a phenomenal rate these days, thanks to the advances in cloud computing technologies. They host applications in the most efficient way and make them available to customers over the Internet. B2B...